Lirio's platform leverages behavioral science and AI to deliver personalized health interventions aimed at improving patient outcomes. It uses its Precision Nudging approach to tailor content and interventions based on individual health journeys, motivations, and decision-making processes. The platform integrates data from multiple sources, optimizes intervention timing and delivery, and learns from consumer interactions to refine its strategies. Lirio supports omni-channel communication and interoperates with existing health systems.